Does Aldi Own Trader Joe’S In 2022? (You’Ll Be Surprised)
The laidback, Californian-inspired feel of Trader Joe’s and its unique products have made it a cult favorite among many. There are even Facebook pages and whole websites dedicated solely to this chain with 500+ locations in 43 States.
Aldi to Own Trading Joe’s by 2022
Aldi is the owner of Trader Joe’s. However, it’s not the Aldi brand that North American shoppers are used to. Trader Joe’s is owned by Aldi Nord, which was formed when the two brothers who founded the Albrecht Discount chain in Germany parted ways. Aldi Sud oversees Aldi US operations.
Is there a second Aldi?
Two Aldi entities exist. Before we get to the specifics of which Aldi company took over Trader Joe’s, let’s first understand a bit more about the Albrecht family’s history.
It is interesting that the Albrecht matriarch founded the first family grocery store in Essen in early 1900s. But, after two World Wars and a deteriorating economy, Germany was in dire straits. The Albrecht brothers Theo & Karl returned to the former war and took the control of running the store.
The brothers saw the dire state of the world around them and decided to create a niche for pantry essentials at extremely low prices. After the company’s growth, multiple shops were opened across Germany.
They lived together until the 1960s. Then, the brothers could no longer agree on selling cigarettes. Theo was in favor, but Karl didn’t like the idea, believing it would attract shoplifters .
So they split, with Theo assuming control over Aldi Nord and Karl at the helm of Aldi Sud.
When Did Aldi Nord Take Over Trader Joe’s?
Aldi Sud eventually expanded into the US in 1976. It is noteworthy because Aldi Nord purchased Trader Joe’s three years later.
They were searching for an entry point in the States, not confusing shoppers with sharing names with existing chains.
Joe Coulombe, the founder and CEO of Trader Joe’s in 1979 (there is a Joe! ), sold his business to Theo Albrecht, CEO of Aldi Nord.
A writer at AldiReviewer.com actually reached out to Trader Joe’s to learn how closely Aldi Nord and Trader Joe’s are operated, and the TJ rep responded that the two entities do operate independently of each other.
Aldi Nord’s subsidiaries include Trader Joe’s. However, it operates independently.
What’s the Difference Between Trader Joe and Trader Joe?
Theo Albrecht bought Trader Joe’s in California as a way to make a sound investment.
Joe Coulombe is a Stanford University Graduate who founded Trader Joe’s. Coulombe worked in convenience shops and drugstores before he started his own business. When six of the Pronto Markets he had been managing were up for liquidation, Coulombe purchased them.
This was the 1950s. Coulombe was to change his business model and make his stores stand out in a sea of 7 Elevens filled with eclectic, unique finds.
In the 1960s, the chain changed its name to Trader Joe’s in honor of a Los Angeles tiki restaurant (“Trader Vic’s”) Aldi Nord responded quickly.
And it’s easy to see why. Coulombe’s business model was more than just finding random objects and putting them together.
Not really. He rather created high-end products out of discontinued and overstocked items, which he then could sell to customers at a fraction of the cost. This sounds familiar?
Whether or not that type of product (high-end/gourmet foods at low prices) made the Aldi Nord purchase of Trader Joe’s intentional, today it’s one of the biggest draws for both Aldi Sud and Trader Joe’s stores, and part of the reason middle-to-upper-class shoppers flock to both.
Do Trader Joe’s And Aldi Sell The Same Things?
While some claim that Trader Joe’s and Aldi US source their store label products from some of the same wholesalers (so far we haven’t found any direct evidence of that), the two stores do carry some similar items, and in one instance, it appears that Aldi might have copied.
The best example of this would be Trader Joe’s cult classic Everything But the Bagel flavoring. It was introduced in 2017 by Aldi. Aldi later released their own version of the seasoning under their Stonemill Seasonings label. It was simply named Everything Bagel.
There are other similar products, though, like cheap wine (Trader Joe’s sells Two-Buck Chuck, while Aldi has their Winking Owl brand for about $2.50/bottle), fancy-looking cheeses, naan bread and almond butter.
Aldi’s stocks are limited both by size and by design. Trader Joe’s Stores carries a wider range of identical items. Image granola, pickles and fruit spreads elevated.
Although Trader Joes has a lighter selection of pantry staples than Aldi, a quick glance at the “For the Pantry” page on Trader Joes’ website reveals some basic information. The 5-lb all-purpose flour bag sells at $3.99 while Aldi sells it for $1.15.
There is overlap between their product lines, but they are both competing for disposable income. Both have made it their mission, to sell at low prices.
But it could be said that Trader Joe’s and Aldi occupy two very different niches, while veering over into each other’s lanes once in a while.
Do Trader Joe’s and Aldi have a better taste than Joe?
Aldi’s stock consists mainly of store labels, with Trader Joe’s making up the remaining 80 percent. A lot of people wonder how they match up on quality.
Aldi is almost the clear winner in this one crucial area. Here’s why. Trader Joe’s has a reputation for bad produce .
TJ’s fruits and vegetables were the topic of an entire article by a writer for thekitchn.com. This included comments on the over-packaging and bulk packaging (potentially leading in waste at home).
Aldi’s produce is not without its fair share. However, they are now sourcing local and getting shipments daily.
Aldi and TJ have about the same quality produce. Each store delivers, particularly in fun and unique food categories. Shoppers love Trader Joe’s black truffle cashew pesto, vegan Bolognese and French onion mac & cheese.
On the Aldi side, shoppers can’t get enough of the Girl Scout cookie dupes, super affordable center-cut bacon (only $4/package!) and pineapple mimosa bottles.
Aldi Nord is the owner of Trader Joe’s. It’s an independent entity that operates Aldi Sud and all Aldi US stores in America.
The distinction can sometimes be confusing, and even misleading. Although the distinction may seem confusing at first, it has led to fierce competition and made grocery shopping much more fun.
Aldi’S Own Trader Joe’S
Aldi Nord owns Trader Joe’s in the States, but the Aldi stores that you see in the States are run by Aldi Sud, which is separate from Trader Joe’s. May 1, 2019
Aldi will open new shops in Aldi’s 2022 location.
Aldi plans to open 150 more U.S. shops in 2022. The expansion of the Gulf Coast will also help the discount grocery chain reach its 38th state. Aldi U.S., based in Batavia in Illinois, announced Tuesday that they plan to open a Lafayette location on February 10th. It will be the first Aldi store opened in Louisiana.
Brothers own Trader Joe’S & Aldi
A popular misconception about Aldi U.S. BB #:116756 is that it’s a sibling company, or at least a cousin, to Trader Joe’s BB #:162286. It is not. While the two chains have some similarities, with both following a low-price, private-label-dependent strategy, they are independently owned and operated.Jul 19, 2019
.Does Aldi Own Trader Joe’S In 2022? (You’Ll Be Surprised)